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Author Archives: Chris Hollo
Where will photography be in 2020?
Photography as we know it is a little over two hundred years old, basically starting with a room sized, lensless pinhole camera. 35mm photography is about to turn 100 years old. Instant film (Polaroid) is about to turn 40 years … Continue reading
Seasoning your images
I just learned something new! Maybe the way I like my images to look is not necessarily the way the client wants them to look. Weird right? I shot with a model last week and the shoot went great. She … Continue reading
Add some time to travel shoots
“Find a job you love and you’ll never work a day in your life.” – Confucious I love to go on the road for a shoot. Whenever I have a job out of town, whether I drive or fly, I … Continue reading
Oh crap, where is my phone?
I went out the other day and left my phone at home by accident. I don’t know how it happened, but it did and it made for an eye opening experience. My phone (or smart device as some people call … Continue reading
Personal vs. business equipment
What? Now I have to buy a set of lenses for business and personal use? No, but I do recommend having a point and shoot or a classic camera that you only use for personal work. Carry it with you … Continue reading
Getting through slow periods
I’m in one now. Fortunately, I knew it was coming because historically, I am slow in January and I have gotten used to it. It’s part of being self-unemployed. There are a handful of ways to get on the fast … Continue reading
Hi, my name is…
Do you have an elevator speech prepared? An elevator speech is not really a speech at all but rather a couple of sentences describing what you do and who you do it for. Pretty simple right? You should be able … Continue reading
Posted in General info, marketing
Tagged business cards, elevator speech, social marketing
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Shooting personal work
When you are surfing late at night and you come across the site of a commercial photographer who looks interesting, where do you click first? In the galleries section, they may have entire galleries on mountains, ferrets, ice cream or … Continue reading
Saving for tax time
If there is one thing that you don’t want to do in business, it’s under prepare for tax time. There is nothing like figuring out in early February (once all your 1099’s and W-2’s have come in) that you have … Continue reading
Photographer portraits
Self portraits or portraits of you as a photographer, when used correctly are great. They give the person hiring you the chance to see what you look like and to put a face to a name when talking on the … Continue reading